In the United States and most other countries, Apple’s website shows the new iPad mini held with pinched fingers, but that’s not the case in South Korea.
The new iPad mini shown with pinched fingers on Apple’s US websiteOn its South Korean site, Apple simply shows an image of the iPad mini alone.
The new iPad mini presented without pinching fingers on the Apple website in South KoreaApple also omitted pinched fingers from its South Korean website for the iPhone Air in 2025, but they remain visible on its US website.
In South Korea, a pinching gesture or emoji has reportedly been interpreted by some as a symbol used to mock the size of male genitalia.
Apple has not commented on this matter.
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